Meet Anita: The Baker Behind Say It With Brownies

Hello there, I’m Anita, and I’m the proud baker behind Say It With Brownies. Today, I want to take you on a delightful journey through the aromatic world of chocolatey goodness and share my story of how I went from a mundane 9-5 office job to becoming the heart and soul of a sweet sensation right here on the beautiful Isle of Wight.

Picture this: I used to be trapped in a cubicle, just like so many others in the corporate world. But little did I know that my destiny was about to take a deliciously unexpected turn. Back in the office, we had these epic bake-off competitions – boys against girls. Trust me, these weren’t your run-of-the-mill contests. They were legendary showdowns, and they were all in good fun. These friendly battles of butter, flour, and sugar were the spark that ignited my weekend baking adventures. Among all the scrumptious treats, it was my brownies that stole the limelight. My colleagues couldn’t get enough of them, and neither could I.

The love for baking took hold of me, and it was a love affair with chocolatey decadence that changed everything. You know what they say – the sweetest dreams often come true. So, I made a bold decision that would change my life forever. In 2011, I waved goodbye to my office gig, packed my bags, and moved to the serene Isle of Wight. My mission? To turn a simple idea into a mouthwatering business venture that would become the talk of the town.

Fast forward to today, and Say It With Brownies is in its thirteenth year of spreading sweetness. My passion for baking has turned into a full-blown love affair with brownies. They say that passion makes the best ingredients, and I wholeheartedly agree. Crafting the perfect brownie requires nothing less than the finest 70% Belgian chocolate, rich butter, farm-fresh eggs, and a dash of secret magic. Yes, I have a couple of secret ingredients up my sleeve to ensure each brownie is a slice of heaven.

Now, here’s the best part of my job: knowing that a surprise delivery of brownies can light up someone’s day. It’s not just about brownies; it’s about being part of celebrations. Whether it’s welcoming new bundles of joy, marking milestone birthdays, celebrating engagements, or congratulating exam triumphs and driving test victories, I get to share in the happiness. Writing out heartfelt gift card messages is a sweet tradition I cherish.

Of course, every day isn’t all sugar and spice. There’s the annual battle with the dreaded accounts, and let’s not forget the mundane task of unloading the dishwasher. But these are just minor bumps in the road compared to the excitement and variety that comes with running Say It With Brownies. From shopping for the finest ingredients to crafting each brownie batch, writing up gift card messages, and keeping up with social media, no two days are alike.

Here’s a little secret: I keep myself company with Audible books as I work, devouring at least one book a week. And, well, I do have a guilty pleasure – those delectable brownie off-cuts. I know I probably shouldn’t indulge, but the temptation is just too irresistible.

Balancing work and passion is all part of the adventure. I start my workdays early, and they extend into the evening, leaving me with precious midday hours to spend with my three beloved horses – Po, Ginger, and Finn. It’s the perfect way to recharge and reconnect with the world beyond the brownie bakery.

In conclusion, my journey from the office cubicle to the heart of Say It With Brownies has been nothing short of a flavourful adventure. My unwavering commitment to quality, dedication to spreading happiness, and love for crafting new brownie flavours are what make Say It With Brownies truly special. So, the next time you bite into one of our delectable creations, remember the passionate baker behind it all – me, Anita. And don’t forget to follow my brownie escapades on Instagram, Twitter (now mysteriously known as X), or Facebook. Explore our diverse range of brownie flavours and gift options, and remember that every brownie from Say It With Brownies is a little slice of celebration.

Here’s to saying it with brownies, and to many more sweet adventures ahead!